Family viewing
When we talk about Södra creating a bridge from one family to another we hope it creates a positive image in your mind. It’s about providing products from family forestry which, at the other end of the value chain, are used every day by families from all walks of life.
Family forestry is a small description of something which is very big at Södra, so we thought a movie might help convey what it’s all about.
There are more than 50,000 Södra members engaged in nurturing their forests sustainably for the long term, motivated by passion, entrepreneurialism and the conservation of a way of life and environment for future generations.
Time never stands still in the forest. There is always work to be done, and constantly evolving technology and understanding about how to use each part of the tree most beneficially while protecting biodiversity. It’s about growing possibilities for a sustainable future.
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